Our Methodology

Increased client acquisition and retention costs will decimate bottom-line profitability and in some cases, make whole business models unsustainable.

To embrace this new world we have moved beyond traditional Business-to-Business or Business-to-Consumer methodologies as these are purely one dimensional.

What many organisations don't have are viable consents.

So it is a stark reality that without that legitimate consent it will become increasingly difficult for organisations to directly market to both prospective and existing customers.

To bring our solution to market we have developed a new methodology:

Business-to-Consent-to-Home

Through adoption of our methodology our clients will be able to create and deliver a better proposition to their customers.

We use the phrase the Home Bank to encapsulate everything a consumer spends over the course of a year.

They can be tenants or homeowners, first time buyers or retirees and whether they purchase goods and services online or via the high street the Home Bank is what any consumer facing business should want to know their share of and how to ultimately how to get a bigger slice.

Through adoption of our methodology our clients will be able to also build a sustainable retention model that increase their existing lifetime customer value and ultimately gives them a far greater share of their customers ‘Home Bank’ than they currently get from simply offering their core products or services.

A consumer purchases an item of clothing from a retailer. At this point the retailer has finished their engagement with that consumer.

However the consumer is also in the market to save money on their household energy bills, buy insurances, even go on vacation – so why wouldn’t the clothing retailer engage with them and ultimately get a chance to get a greater share of that consumers ‘Home Bank’.

What their customer feels is that they are being offered products and services which meet their needs and are relevant to their lives and importantly save them money. This means the customer is not just being marketed to endlessly for no reason.

Tie this to a brand which they already trust and you have a powerful marketing tool.

Ecoeus Ltd is registered in England and Wales at 20 Wylam, Bracknell, RG12 8XS - Reg No 12086484

Ecoeus Ltd is an Appointed Representative of Your Company Matters Ltd which is Authorised and Regulated by the Financial Conduct Authority.

We pride ourselves on the services we provide to our clients and we hope that you do not have cause to complain. In the unlikely event that you are not satisfied about something we have or haven't done, we have a set procedure to follow. You can contact them directly via the link below.